On this episode of Branded, Larry and Sara are joined by Aleya Harris to talk about how our energy can impact our personal brand. Aleya Harris, a Bioenergetic Business Coach, combines energy healing with radically authentic business strategy to help entrepreneurs, executives, leadership teams, and thought leaders tell a new story. She is here to...
Welcome back to Branded: your comprehensive guide to creative branding. In this episode, your hosts Larry Roberts and Sara Lohse cover the importance of brand values and the guiding principles that underpin them. Brand values are more than just words on a page; they’re the ethical foundation and the essence of what your brand stands...
We’re doing things a little differently on this week’s episode of the podcast! Hosts Larry Roberts and Sara Lohse each chose one of our own favorite brands whose values and missions align well with our own. We start with Sara’s choice of Cards Against Humanity, a card game company whose branding verges on demarketing, but...
Welcome back to Branded: your comprehensive guide to creative branding! In this episode, we dive deep into the world of social media branding, focusing on the emergent platform Threads alongside other established networks. Are you feeling overwhelmed by the need to establish your brand on multiple social media platforms? You’re not alone! Sara Lohse and...
On this episode of Branded, Larry and Sara are joined by our first-ever guest expert, Danielle Lewis. Danielle is a graphic designer who helps businesses and entrepreneurs create a cohesive brand look. We explore the evolution of graphic design and the importance of consistency when it comes to visual elements. Danielle emphasizes that a well-designed...
Welcome back to Branded: your comprehensive guide to creative branding. In today’s episode, Sara and Larry dive deep into the essence of brand building by breaking down the eight core components essential for crafting a strong, cohesive brand. With Sara’s expertise from her branding summits and Larry’s experience in market analysis, they provide listeners with...
Welcome back to Branded: your comprehensive guide to creative branding. In this episode of Branded, Larry Roberts and Sara Lohse are discussing the essential topic of building your brand through networking. Networking can be a powerful tool for entrepreneurs and professionals looking to elevate their personal and business brands but often gets overlooked or misconstrued...
Welcome back to Branded: your comprehensive guide to creative branding. In this episode, we’re tackling a topic that many aspiring podcasters have misconceptions about: making money from podcasting. There’s a pervasive belief that just starting a podcast will bring in loads of money right out of the gate. However, the reality is much more complex...
Welcome back to Branded: Your Comprehensive Guide to Creative Branding In today’s episode, Larry Roberts and Sara Lohse dive deep into the intricate world of personal branding and the common pitfalls to avoid. Personal branding can be tricky, with many common mistakes that are easy to make but crucial to recognize and rectify. In this...
On this episode of Branded, hosts Sara Lohse and Larry Roberts discuss the importance of personal branding and how we’ve developed our brands over the past few years. We’re letting you in on our own stories–how Sara became the Favorite Daughter and the infamous legend of the Red Hat. Discussed in this episode: What personal...