On this episode of Branded, Larry Roberts and Sara Lohse explore the impact of feedback on personal branding. We’re opening up about our experiences with getting feedback as public speakers, and how focusing on negative comments have sent us spiraling. We’re talking about recent experiences at the AFCPE Symposium and industry networking events that brought...
On this episode of Branded, Larry Roberts and Sara Lohse are going deeper than usual and talking about mind mapping. By creating a visual outline of your areas of expertise, services, and unique selling propositions, you can organize your thoughts and gain clarity on what your brand offers. We’re talking about our own mind maps,...
In today’s episode, Larry Roberts and Sara Lohse are joined by a very special guest, Gordon Firemark, known in the industry as the Podcast Lawyer. Gordon is here to share his expertise on the legalities around branding and podcasting, including intellectual property protection, trademarks, and copyrights. With artificial intelligence being a major topic right now,...
Welcome to a very special episode of Branded! We’re embracing the holidays in this episode and talking about the things we’re thankful for that have shaped our careers, lives, and brands. We each share an experience, mentor, and piece of advice we’ve received, the impact it had, and why it stuck with us. As always,...
Welcome back to Branded, your comprehensive guide to creative branding. In today’s episode, we dive deep into the essential journey of building your personal brand through what is known as the “Know, Like, Trust” process. This framework is vital not only for personal branding but also for thought leadership and sales. Join us as we...