Welcome back to Branded: your comprehensive guide to creative branding. On today’s episode, we’re talking about Larry’s favorite topic: artificial intelligence. We’re looking at the implications of the advancing technology—both positive and negative—and how we can utilize it for our brands while maintaining brand integrity. We discuss how to “AI-proof” your brand and some of...
Welcome back to Branded: your comprehensive guide to creative branding. We just returned from Speakonomics in Dallas, so today we wanted to focus a little bit on public speaking. There are different ways to be a speaker, and we both see ourselves more as presenters and facilitators than speakers, which we’ll explore further. We also...
Welcome back to Branded: your comprehensive guide to creative branding. This episode is doubling as a celebration! Drum roll please… Sara’s book is finally out! We’ve talked about publishing books in previous episodes, but now we’re focusing on the journey and process behind Open This Book: The Art of Storytelling for Aspiring Thought Leaders. We’re...
Welcome back to Branded: your comprehensive guide to creative branding. On this episode, we’re talking about an easy way that you can grow your brand, position yourself as a thought leader, and establish your authority in your niche: ebooks! Publishing an ebook is not hard and we’re sharing our methods for creating them. Not only...
Welcome back to Branded: your comprehensive guide to creative branding. We are so excited to have Liz Wilcox with us–the Fresh Princess of Email Marketing and a current contestant on season 46 of CBS’s Survivor. We’re talking about how her expertise in email marketing allowed her to live on an island for a month to...