Welcome back to Branded: your comprehensive guide to creative branding. In this episode, we take a humorous yet insightful dive into a phenomenon that all too many of us have experienced—being “pitch slapped.” We clarify what it means to be pitch slapped, share our personal frustrations, and offer a more effective alternative on how to...
Welcome back to Branded: your comprehensive guide to creative branding. In this episode, we dive into the fascinating rise and scandalous fall of Brian Johnson, better known as the Liver King. If the name doesn’t ring a bell, no worries—Sara wasn’t familiar with him either. Larry and Sara explore how Liver King crafted a wildly...
Welcome back to Branded: your go-to source for insights into creative branding. In today’s episode, we’re talking about creating and leveraging video content for the B2B space with Chris Weiher, the owner of Cleaver Creative. With a rich background in film and video production, Chris offers a wealth of knowledge on making impactful B2B content,...
Welcome back to Branded: your comprehensive guide to creative branding. In today’s episode, we dive into the fascinating world of curiosity and how it can shape brand messaging. With us is Emily Aborn, a seasoned copywriter, speaker, and host of the “Content with Character” podcast. Emily brings her unique insights on infusing personality into content...
Welcome back to Branded: your comprehensive guide to creative branding. Today, we’re diving deep into the art of pitching to podcasts. Whether you’re an aspiring guest or a seasoned pro, learning how to pitch effectively is crucial for getting your story heard and providing value to the audience. We’ve received a lot of pitches for...