Welcome to “Branded,” your comprehensive guide to creative branding. We’re your hosts, Larry Roberts and Sara Lohse, and together we’re going to help you build a brand that sticks! Branded is your go-to source for all things related to personal branding, thought leadership, and content creation. We’re here to provide practical strategies and insights to help...

Welcome back to Branded: your comprehensive guide to creative branding. We just got back from the Podfest Multimedia Expo’s 10th anniversary event and there is so much to talk about. We gave y’all a sneak peek into what our booth was going to be in an earlier episode, and now we’re able to share how successful...

Welcome back to Branded: your comprehensive guide to creative branding. On this episode, we’re answering a single question: is it worth it? As business owners, we spend a lot of money on tools, subscriptions, and services we think will be a game changer for our businesses, but often they fall flat and we’re stuck with...

Welcome back to Branded: your comprehensive guide to creative branding. We are only two days away from Podfest and have been planning non-stop for the event for weeks. This year, Branded will have a booth in the expo hall for the first time and we’re so excited to turn our space into an experience. As...

Welcome back to another episode of Branded, your comprehensive guide to creative branding. In this episode, Larry and Sara are talking about publishing a book as a tool for building your brand. Both of us are writing books (Larry’s is now available!), and our reasons, approaches, and goals are incredibly different. Larry launched his new...