On this episode of Branded, we are joining by content creation royalty, the one and only Philip Taylor. Also known as PT, he is a Certified Public Accountant turned content creator and the man behind the annual FinCon Expo (a Branded favorite). With the start of a new year comes another year of paying our...
Welcome back to Branded and welcome to 2024! For our first episode of the new year, Sara and Larry are sharing the New Year’s Resolutions they’ve set for themselves and how these goals will impact their brands. We’re going public with our goals to hold ourselves accountable, sharing our plans to post more content, be...
On this very merry episode of Branded, Larry and Sara are talking about holiday branding practices. There is a common theme of giving things away or offering deep discounts during Black Friday or Christmas, but we want to be careful about positioning our brands in a way that devalues what we offer. Sara shares her...
In this episode of Branded, Larry and Sara are begrudgingly talking about social media, discussing the importance of authenticity in brand representation. We talk about the voices in our heads that keep us from creating and sharing content and the necessity of showcasing the real you on social media. Authenticity is a common theme for...
On this episode of Branded, Larry Roberts and Sara Lohse explore the impact of feedback on personal branding. We’re opening up about our experiences with getting feedback as public speakers, and how focusing on negative comments have sent us spiraling. We’re talking about recent experiences at the AFCPE Symposium and industry networking events that brought...
